CHALLENGE: Develop executive relationships to innovate boldly and package sustainably - together.
ENGAGEMENT: Design, build, and facilitate an Executive CAB for 6 months in 2022.
RESULTS:
Launched a CEO - led Executive CAB to lead the company in digital disruption.
100% of the members said the CAB enhances my relationship with WestRock.
91% of the members said WestRock strives to address my business needs.